The designers wanted a layout very similar to that of a high fashion magazine, clean, modern editorials defining the sites look.

The landing page immediately sets the minimal tone for the brand, with sales offers constantly being rolled on the site.

Online + outdoor campaigns, also pop up runway events for Spring 2017. I will also be shooting the initial photo shoot - so watch this space!

I am involved in the branding look which includes mood board imagery to create the first draft of the logo, website + brand.