TBR Payroll wanted to project an easy, secure look to the complications of arduous payroll + paperwork. The idea of the paper boats + tagline of ‘Helping you navigate your company payroll’, tied in perfectly.
Highlighting the bespoke features such as personal portals for companies, whereby they can log into them, wherever they may be, was a huge selling point of which their old branding was not taking advantage. The mobile site made services + support simple.
TBR wanted their campaigns to reflect the site’s approachable nature. Reiterating the simplicity of workflow their solutions provide.
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