waiko - travel
Waiko is an exciting new venture for the explorative traveller. It provides a new way to ‘holiday’ via providing travel plans + tours to more remote areas of the world. It also heavily promotes sustainable tourism by employing the locals to provide the tours.
We wanted to immediately portray the wilderness + lush lands there are to explore, I suggested the name of the company inspired by the anthropologist + explorer John Dademo Waiko. It was a perfect fit as this is the whole ethos of the company, learning + diving into new cultures.
Waiko wanted a modern take on holiday package offers + online marketing. Imagery is obviously the most powerful tool here in capturing the audience. Creating an exotic, unique snapshot of the world.
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